Overseas Market Specialist

Corporate Functions

Kuala Lumpur, Malaysia

Full-time

Social Media Management ：Manage international social media (mainly LinkedIn) as well as domestic Chinese social media accounts including WeChat Official Accounts, short video platforms and other channels for conference projects;create and execute promotional plans for speakers, sponsors, and exhibitors to drive traffic and event exposure.
Marketing Collateral ： Coordinate with Project Managers and design teams to produce posters, brochures, and invitations; ensure visual quality and timely delivery of materials.
Partnership Expansion ：Identify and build cooperation with regional media outlets and industry associations (metals/commodities sectors) to secure event promotional support.
Ad Campaigns ： Formulate and execute paid advertising plans on Google, LinkedIn, and event sites within project budgets; track and analyze campaign data.
On-site & Post-Event Support ：Provide on-site support (guest reception, interviews) and oversee video content collection and multi-channel publicity to expand long-term event impact.
Ad-hoc Tasks ：Handle other duties assigned by the department, including international visitor invitations and registration promotion.

Job Requirements

Education & Experience ： Bachelor's degree or above in Marketing, Communications, International Business, or related fields. Fresh graduates are welcome; B2B or commodities market experience is a plus.
Language Skills ：Excellent written and spoken English. Fluency in Mandarin is a strong advantage to ensure smooth communication with the Shanghai HQ and handle cross-border materials.
Soft Skills ： Highly self-motivated, organized, and capable of working in a cross-border, fast-paced team environment.
Core Abilities ：Strong logical thinking, learning agility, and stress tolerance; ability to analyze event data and handle emergencies.
Experience in leveraging AI tools and skills is preferred.