[How Should Zinc Consumption Be Viewed Against the Backdrop of Geopolitical Conflicts?] Q1 2026 had passed, and the overall recovery in post-holiday consumption was somewhat delayed. How would consumption perform going forward?

According to the latest production schedule report on the three major white goods categories released by ChinaIOL, the combined production schedule for air conditioners, refrigerators, and washing machines in April 2026 totaled 37.64 million units, down 3.6 YoY compared to actual production in the same period last year. By product, the production schedule for household air conditioners in April was 21.32 million units, down 4.9 YoY compared to actual production in the same period last year; refrigerator production schedule was 8.21 million units, down slightly 0.1 YoY compared to actual production in the same period last year; washing machine production schedule was 8.11 million units, down 3.7 YoY compared to actual production in the same period last year.

According to SMM data, die-cast zinc alloy operating rates stood at 51.8% as of last week. Looking at March expectations, the industry's operating performance is projected to decline by approximately 7 percentage points year-on-year. The main reasons for the decline in operating rates are as follows

Concluding our series, we shift focus to 2026's emerging NdFeB growth drivers: robotics, low-altitude economy, and electric two-wheelers. While viewed as the "second growth curve," we analyze their actual demand support amidst current macro and industry cycles to determine if they can offset traditional sector slowdowns.

According to the latest refrigerator production schedule report released by ChinaIOL, refrigerator output for domestic sales in April 2026 was 3.41 million units, down 8.2% from the actual domestic sales performance in April 2025.

According to the latest production schedule report on the three major white goods released by ChinaIOL, the total scheduled production volume for air conditioners, refrigerators, and washing machines in April 2026 was 37.64 million units, down 3.6% compared to the same period last year.

From January to February 2026, China's air conditioner production reached 40.118 million units, up 0.7% YoY. From January to February, national refrigerator production reached 16.643 million units, up 6.5% YoY. From January to February, national washing machine production reached 18.579 million units, down 0.8% YoY. From January to February, national color TV production reached 24.678 million units, up 2.3% YoY. In February 2026, China exported 6.84 million air conditioners, up 1.2% YoY; cumulative exports from January to February totaled 13.15 million units, down 6.5% YoY. Refrigerator exports reached 6.93 million units in February, up 26.6% YoY; cumulative exports from January to February totaled 14.91 million units, up 18.6% YoY. Washing machine exports reached 2.7 million units in February, up 18.1% YoY; cumulative exports from January to February totaled 6.1 million units, up 11.8% YoY. LCD TV exports reached 8.53 million units in February, up 34.4% YoY; cumulative exports from January to February totaled 17.69 million units, up 17.2% YoY.

On Feb 24, 2026, China placed 20 Japanese firms, including Subaru, on an export control watchlist for unverifiable end-use of dual-use items. This signals tighter controls on critical minerals and tech amid geopolitical and supply chain shifts. The analysis examines the firms' supply chain roles and the long-term industrial implications.

On February 24, 2026, China's Ministry of Commerce issued Announcement No. 12 of 2026, adding 20 Japanese entities, including Subaru Corporation, to the export control "watch list" on the grounds of "inability to verify the end-users and end-uses of dual-use items." This move marks the first time since January 2026 that China has explicitly implemented such list-based management measures targeting Japanese enterprises, signaling a shift toward more precise, systematic, and in-depth development of export controls in the fields of critical minerals and high-tech materials. This article will conduct an in-depth analysis of the core backgrounds of these 20 enterprises, reveal their deep-seated connections with supply chains of critical materials such as rare earths, and explore the potential impact of this measure on the future global industrial landscape.

According to data from ChinaIOL, in 2025, China's refrigerator and freezer production and sales both exceeded 140 million units, increasing slightly YoY, but compared with the same period last year, the growth rate slowed down significantly.